The Head of Enrollment will lead the process of planning and implementing enrolment generation and engagement activities, building and establishing networks across target markets, and recruiting high performing students for the world top 10 University. At the forefront, the Head of Enrolment represents UCB to prospective students, parents, schools, counsellors, student recruiting agencies, and other stakeholders.
Strategic and operational leadership of all enrolment activities
Responsible for achieving enrolment targets
Building and leading enrollment teams by introducing a world-class premium ethos in positioning UCB programs to target markets
Prepare the Annual Enrolment Plan in line with overall organizational business plan
Possess a strong understanding of target markets, brand positioning and developing a compelling communication strategy to reach out to and convert prospects
Understand critical success factors in the enrolment value chain
Be highly adept at building networks within schools, student communities, school heads, senior school counsellors, coaching institutions, recruitment agencies and other prospects
Be deeply knowledgeable about database building for effecting enrolment planning
Drive school level admission sessions and general training workshops to promote enrolment drives
Be able to coordinate with marketing teams to build jointly developed campaigns
Educational Requirements :
Experience Requirements :
7 to 10 year(s)
Additional Requirements :
Having significant student enrollment experience of at least 7-10 years would be highly preferred
Alternatively, significant marketing leadership experience in a multinational environment
International education would be a definite plus
Experience in building and leading teams and driving them towards targets
Outstanding verbal skills, written communication and presentation skills
Able to build visionary outlook towards student enrolments
